University of Oklahoma Athletics

AT&T Sign Makr

AT&T Sign Makr

October 02, 2020 | Football, Athletics

A Sooner isn't afraid of new frontiers. While the 2020 season may look different, don't let that deter you from showing your Sooner spirit! Hitch your wagon to the AT&T Sign Makr and customize your sign online.

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Make a Sign

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"College football has one of the most electric fan bases across all sports. And although we can'tĀ gather together, AT&T wanted to keep our fans connected to each other and to one of the oldest traditions in the sport – the game day sign," saidĀ ShizĀ Suzuki, assistant vice presidentĀ - sponsorships and experiential marketing at AT&T. "The AT&T Sign Makr is just another way we areĀ innovating, evolving and focusing on our fans during this unique season. NoĀ matter where you are cheering from, AT&T is here to connect fans to the atmosphere and traditions they crave."

AT&T Sign Makr
The AT&T SIGN MAKR uses fast, reliable, and secure AT&T 5G to revolutionize the days of tailgates for the needs of today. Unite with Sooner Nation and show your team spirit by creating a unique digital sign that's perfect for sharing on social media. Your design will be uploaded to our digital fan collage and could be a part of a game-changing mural created by two of the world's first fully autonomous robotic arms powered by AT&T 5G.

To bring this to life, AT&T will select signs created by fans from across the country and feed them through a custom algorithm created to find the perfect placement within our mural. Then, using the speed of AT&T's 5G network, each design is printed on a canvas by a robotic arm.

Weighing more than 10 average football players, the 2,455-pound, 5-axis twin robots can move with the speed and precision of an All-American running back like Adrian Peterson – printing each 2 in. by 2 in. design with sub-millimeter accuracy within the larger mural.

AT&T SIGN MAKR uses the power of AT&T 5G to connect the words of thousands of Sooner fans into a history-making work of art.

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