University of Oklahoma Athletics

OU-KTUZ First Hispanic Broadcast
July 06, 2007 | Football
NORMAN, Okla. -
KTUZ-FM, La Zeta (106.7 FM) and Sooner Sports Properties have entered into an agreement for the first Spanish-speaking broadcast of a University of Oklahoma athletics event. The station will broadcast live the Oklahoma-Miami football game from Gaylord Family - Oklahoma Memorial Stadium on Sept. 8.
Sooner Sports Properties is a division of Learfield Communications, which owns OU's athletics multi-media rights.
Skip Stow, general manager of Tyler Media, which owns KTUZ, feels the time is right to embark on this venture.
"With the majority of students now in the Oklahoma City public school system coming from Spanish dominant households we felt that now was the time to expand our sports coverage and offer our listeners University of Oklahoma football in Spanish," he said.
OU Vice President for Intercollegiate Athletics Programs and Director of Athletics Joe Castiglione said the new opportunity is exciting.
"We recognize the presence and impact of the Spanish-speaking media and KTUZ specifically," he said. "It is obvious to us that the marketplace is evolving and we want to pursue these new opportunities. We see this as an avenue to expand a very large fan base and we are pleased that we can partner with Skip Stow.
"We want Spanish-speaking citizens to know that we embrace them for our events and we will seek other ways to encourage their interaction with our programs."
The broadcast team will be anchored by T-30 Sports Director Rene Nava. Color commentary will be handled by James Kopelman and the stats will be done by Gabriel Ocegueda.
"This is an exciting opportunity for our stations and the listeners we serve and I know the broadcast we deliver will satisfy the high standards of the University of Oklahoma and its athletics department," Stow said.
KTUZ-FM, La Zeta has been serving the Oklahoma City Spanish-speaking community for more than eight years with locally produced Regional Mexican music. Tyler Media also owns and operates KTUZ-TV, T-30 "Telemundo", KKNG-FM, KOCY-AM, KTLR-AM, and KOJK-FM.
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