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OU, OSU Men’s Basketball Teams to Play in OKC on Dec. 14
September 11, 2024 | Men's Basketball
The People of Oklahoma Oil and Natural Gas Secure Title Sponsorship for Bedlam Rivalry Series
NORMAN — The University of Oklahoma and Oklahoma State University announced Wednesday their men's basketball programs will square off in an interconference matchup on Saturday, Dec. 14 at Paycom Center in Oklahoma City. The people of Oklahoma Oil and Natural Gas is the official sponsor of Bedlam and all future contests between OU and OSU in 2024-25.
"The people of Oklahoma Oil and Natural Gas are dedicated to supporting our state, including the continuation of the historic rivalry games between two of our most cherished universities," said OERB Executive Director Mindy Stitt. "We are proud to leverage the collective strength of Oklahoma's largest industry to support OU and OSU and continue our commitment to education."
The Oklahoma Oil and Natural Gas industry is investing in the state and local communities at record levels, contributing more than $2.9 billion in total taxes and more than $800 million directly to education last year. Oil and natural gas remains the largest industry in Oklahoma, playing a significant role in employment, household earnings and state GDP. The industry's mission is to empower unlimited opportunities for all Oklahomans by providing funding for education, investing in communities and restoring land.
"Our storied rivalry now enters a new chapter and we — along with all of Sooner Nation — are ready to begin," said OU Vice President and Director of Athletics Joe Castiglione. "It's especially exciting to launch one of our marquee program's Bedlam matchup in the Paycom Center. I know our fans will come out in droves to support our athletes. Our sincerest thanks to the people of Oklahoma Oil and Natural Gas for serving as our premier partner to bring this competition to fans across our state."
While Oklahoma and Oklahoma State have been in competition for more than 100 years, the all-sports Bedlam Series did not come into existence until the 1999-2000 academic year.
"OSU fans take great pride in the success we've had in the Bedlam rivalry," said OSU Athletic Director Chad Weiberg. "Although we know Bedlam will look different moving forward, we are excited for this game in the Paycom Center and are grateful for the people of Oklahoma Oil and Natural Gas for their support of the series."
Oklahoma men's basketball season ticket holders and OU students will receive an email with information related to purchasing tickets.
This exclusive sponsorship will enhance the visibility and excitement of the rivalry across men's and women's sports, fostering a renewed sense of anticipation and engagement among fans. The Oklahoma Energy Resources Board will receive rights to Bedlam Series, University of Oklahoma and Oklahoma State University intellectual property, participate in season-long fan engagement opportunities, receive exposure through TV and radio broadcasts, as well as in-venue signage, and will be featured in storytelling social media content, among other assets.
Sooner Sports Properties and Cowboy Sports Properties, the locally based teams of Learfield — the media and technology company powering college sports — are the exclusive multimedia rights holders for University of Oklahoma Athletics and Oklahoma State University Athletics, respectively, and handle all sponsorships and in-venue signage and advertising on behalf of the Sooners and Cowboys.
"The people of Oklahoma Oil and Natural Gas are dedicated to supporting our state, including the continuation of the historic rivalry games between two of our most cherished universities," said OERB Executive Director Mindy Stitt. "We are proud to leverage the collective strength of Oklahoma's largest industry to support OU and OSU and continue our commitment to education."
The Oklahoma Oil and Natural Gas industry is investing in the state and local communities at record levels, contributing more than $2.9 billion in total taxes and more than $800 million directly to education last year. Oil and natural gas remains the largest industry in Oklahoma, playing a significant role in employment, household earnings and state GDP. The industry's mission is to empower unlimited opportunities for all Oklahomans by providing funding for education, investing in communities and restoring land.
"Our storied rivalry now enters a new chapter and we — along with all of Sooner Nation — are ready to begin," said OU Vice President and Director of Athletics Joe Castiglione. "It's especially exciting to launch one of our marquee program's Bedlam matchup in the Paycom Center. I know our fans will come out in droves to support our athletes. Our sincerest thanks to the people of Oklahoma Oil and Natural Gas for serving as our premier partner to bring this competition to fans across our state."
While Oklahoma and Oklahoma State have been in competition for more than 100 years, the all-sports Bedlam Series did not come into existence until the 1999-2000 academic year.
"OSU fans take great pride in the success we've had in the Bedlam rivalry," said OSU Athletic Director Chad Weiberg. "Although we know Bedlam will look different moving forward, we are excited for this game in the Paycom Center and are grateful for the people of Oklahoma Oil and Natural Gas for their support of the series."
Oklahoma men's basketball season ticket holders and OU students will receive an email with information related to purchasing tickets.
This exclusive sponsorship will enhance the visibility and excitement of the rivalry across men's and women's sports, fostering a renewed sense of anticipation and engagement among fans. The Oklahoma Energy Resources Board will receive rights to Bedlam Series, University of Oklahoma and Oklahoma State University intellectual property, participate in season-long fan engagement opportunities, receive exposure through TV and radio broadcasts, as well as in-venue signage, and will be featured in storytelling social media content, among other assets.
Sooner Sports Properties and Cowboy Sports Properties, the locally based teams of Learfield — the media and technology company powering college sports — are the exclusive multimedia rights holders for University of Oklahoma Athletics and Oklahoma State University Athletics, respectively, and handle all sponsorships and in-venue signage and advertising on behalf of the Sooners and Cowboys.
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