University of Oklahoma Athletics
OU Preserves History with Game-Used Sod
September 21, 2010 | Athletics
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Oklahoma fans and alumni can now own a piece of the field. These collectibles are specifically designed to offer a new and unique product for Sooner fans as we continue the Year of the Fan.
"Owning history with a game-used collectible is a special way for fans to celebrate and remember their team," said David Andres, President/CEO and Founder of Stadium Associates, "OU football has so much to be proud of, and we are delighted to bring this new and unique collectible to so many OU fans, alumni, members of the Varsity O Association and the families of the players who have proudly played Sooner football at the University of Oklahoma."
On Monday, Sept. 20, Stadium Associates worked with Jeff Salmond, OU Director of Athletics Fields, to remove a portion of the OU end zone. The collectibles will be ready to ship in early October.
Own a Piece of Game-Used Sooner Sod Sod Removal Photo Gallery (09/20/10) |  Most Sacred Ground in Oklahoma |
Each piece of Game-Used Sooner SodTM comes with a beautiful display case and a photo card that shows the stadium and highlights of Sooner football.
The manufacturer's suggested retail price for each piece is $84.99. Game-Used Sooner SodTM will be available at local retailers including the University of Oklahoma Bookstore, Apothem, Jason White stores, Big Red Shop and Balfour, as well as online at StadiumAssociates.com.
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About Stadium Associates |
Stadium Associates, LLC is the company that pioneered licensed grass and turf products and leads the sports industry with a commitment and passion for deepening the tie sports fans have to their favorite team through grass fields where the game is played. Licensed products include game-used sod and turf from the actual team playing fields and authentic sod that is grown to be used by teams, and that can now be brought home to enjoy. Not until the formation of Stadium Associates were the sod growers so directly connected to marketing people, who knew there was an audience for these products with avid fanatics of across America and around the world.
In 2008, Stadium Associates developed the idea of Yankees SodTM. With the acquisition of the necessary licensing approvals from MLB, they were able to bring to market the sod grown to be used in Yankee Stadium. The product was featured in a front page feature in The New York Times March 22, 2009.
Today the company has license agreements with Major League Baseball, the National Football League and the Collegiate Licensing Company, covering a variety of teams and facilities, not only for game-used sod and turf (direct from the playing field), but for authentic sod - direct from the farm. The company also had commemorative game-used sod sales from both the BCS National Championship Game and Super Bowl XLIV. Many NCAA schools, beginning with the University of Oklahoma, will become part of the Stadium Associates family of licensed grass products this year.
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